Mark Wang Administrator/Owner, Visiting Angels Albany| Albany Oregon
"I recently contracted with Ray Mascola and his company, Targeting Sales Growth, to do our competitive survey analysis. I was impressed with the thoroughness and level of detail throughout the whole process. The value-proposition that Ray and his team offer, were not only to gather the basic data I needed (such as rates, minimums, services offered, etc); I also received invaluable information about the customer-service experience that a potential client receives, when interacting with my competitors' homecare agencies (both good and bad). I had also asked Ray and his team to do a competitive survey analysis for Caregiver wages that my competitors were offering. I am happy to report an equally valuable experience and information gained from the results I received about the wages and benefits that my competitor's were offering. This gave me helpful insight into how we stack up in the eyes of potential caregivers, and things that we can do to have an edge with our recruiting efforts. I feel Ray's services were well worth the fees charged.....I view it as an investment in my company for continuous improvement and I'm glad to have retained the services of Targeting Sales Growth. I would highly encourage you to consider Ray's services for your own agency." Thanks for all of your help Ray. I look forward to working with you on our next survey." Phil & Julie Labadie Owner/CFO, Visiting Angels of Omaha| Bellevue, Nebraska
"We highly recommend Targeting Sales Growth to grow Your Visiting Angels franchise! We met Ray through one of our Regional Meetings (he is a Visiting Angels Preferred Vendor) and his presentation at the meeting made sense for our business. When we hired Ray, he really listened to the unique challenges we face in our market and started to work immediately to gather the Information from our main competitors. His pricing to do this service is very reasonable. In about a week, Ray had gathered very detailed information from the list of competitors we provided, on hours of service, pricing and even the correspondence our competitors offer to potential clients. We were quite impressed in the amount of detailed information he gathered. We also used his professional advice on how we can use his research to build our business. Since Ray’s debriefing meeting (to review all the data), we have implemented several of his recommendations, including increasing our minimum hours and increasing our private pay hourly rate. Both strategies have paid off for us. Ray & Targeting Sales Growth earns Five Gold Stars!" |
Joe Chamberlain Owner/ Director Visiting Angels | Sudbury, Massachusetts
Just writing to let you know it was wonderful working with you and we have found the information quite valuable. I do say the information was somewhat surprising, helpful and enlightening to discover the details provided on our local competitors. This info is proving quite valuable, as we have since reviewed and adjusted caregiver base pay and client billing rates to better reflect our area. Thanks again and it was a pleasure working with you. Irv Seldin, JD, MA, |President, Visiting Angels of the Palm Beaches | Palm Beach Gardens, Florida
“Target Sales Growth was listed as a Visiting Angels preferred vendor. We decided to give them a try for our competitive survey. Ray delivered exactly what he promised, and more. He gave us valuable insights into how to position our company in the local market. We highly recommend him.” JP Glynn, Owner/Director, Visiting Angels | Abingdon, Maryland
"Dear Ray: Thank you for taking the time to present your work and for the thoroughness of your efforts. I look forward to continue working together!" Rebecca Andresen, Owner/Director, Visiting Angels | Newport News, Virginia
“Ray, It was a pleasure working with you. I found the information you gained very valuable to our agency, particularly the details and your feedback on how the call was handled. Please feel free to use me as a reference for other Visiting Angels owners. Thanks for all your help! I will be interested in doing this again to update our information.” Nate Murray, Co-Owner/Director, Visiting Angels| Marshfield, Massachusetts
“We had a very good experience with you - Rapid response, reasonable fees, and just what we asked for.” |
Sales Development Strategies and Tactics for Revenue Growth
Raymond L Mascola, Founder, CEO 10 Adams Lane, Westford, MA 01886 |
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